The KeepSafe Break-Away Collar is the only collar that has a patented safety buckle that is designed to protect dogs from collar accidents and can be used securely with a leash. Did you know thousands of dogs are injured or strangled by their collars each year? In a recent survey, 96% of veterinarians reported having seen/heard of a collar-related injury or death within the last year. The most frequently reported accidents occur while two dogs are at play, on fences/decks, crates/kennels, heating/cooling vents, and branches or shrubs. At Premier, we are dedicated to preventing needless injuries and deaths by providing you with KeepSafe, our life-saving break-away collar. Sadly, most dog owners are completely unaware of the risks and frequency of collar strangulation accidents until its too late. So many of the letters we receive carry this similar phrase: "I wish I would have known about collar safety sooner because my dog would still be alive." Please take a few minutes to learn how you can protect your pet. With the KeepSafe Collar you'll have greater peace of mind, knowing that your dog is safe wearing a collar that is widely recommended by leading veterinarians, trainers and breeders. Feel free to spread this urgent collar safety message by emailing this page to fellow dog lovers. We welcome any comments that you have and any collar stories you'd like to share. Please send us an email.

What Professionals Are Saying "Two of my patients died in their homes from collar strangulation, a Boston Terrier named Oscar and a Golden Retriever named Blue. Sadly, their collars got caught in the bars of their crate. Dog owners should not have a false sense of security from using traditional collars. I am a firm believer in the KeepSafe Break-Away Collar and recommend it to my clients for everyday use at home, outdoors, and even at doggie daycare. It saves lives." Dr. Tamara Shearer, DVM and Author of "Emergency First Aid for Your Dog" "My own dog Meagan got her ID tags stuck between two boards while sunning herself on our deck. Fortunately we were there, and thankfully we were able to rescue her. Dog owners now have a wonderful new option for preventing collar strangulation accidents - the KeepSafe Break-Away Collar." Terry Ryan, Internationally Renowned Author, Trainer and Lecturer